SEO score

How each page's score is calculated and what each check looks at.

Markdown

Each cached page has two scores from 0 to 100: What bots get (the HTML Jazui serves, with your rules applied) and Original site (the page as the browser paints it, before rules). The difference tells you how much Jazui improves your page. It's audited on every render; checks that need the network run in the background and site-wide checks run hourly.

The score window has Fix first (each problem with the points gained by fixing it), one tab per category, the Google and sharing Preview, and the change History.

Calculation

Each check comes out Good (full weight), Warning (half) or Error (nothing). Each category scores from 0 to 100 and the total is the weighted average:

CategoryWeight
Metadata25
Content20
Social15
Structured data, Links, Images and Technical10 each

Checks

CategoryCheck (weight)What it requires
MetadataPage title (3)Exists, is unique and has 30–60 characters.
Meta description (3)70–160 characters.
Canonical URL (2)Only one, absolute and pointing to the page itself.
Language (1) and Viewport (1)lang on <html>; viewport with width=device-width.
Meta robots (3)noindex is an error; nofollow, a warning.
Unique title and description on the site (2 + 2)Not repeated on other pages.
Canonical target (2)Answers 200, no chains or loops.
ContentPainted content (3)At least 50 characters after rendering.
H1 heading (3)Exactly one, with text.
Heading order (1)No skipped levels.
Amount of text (2)300 words or more.
Text ratio (1)At least 10% of the HTML.
Socialog:title (2) and og:description (2)Present.
og:image (3)Absolute and, if it declares dimensions, at least 1200×630.
og:url (1)Present.
X card (1)twitter:card.
Share image (2)Downloads, isn't SVG and is at least 1200×630.
Structured dataStructured data (2)JSON-LD is present.
Valid JSON-LD (3)It can be parsed.
Structured data types (3)Recognized types with their required fields.
LinksInternal links (3)The page links to others on the site.
Link text (2)No «click here» or empty links.
Internal nofollow (1)No nofollow on internal links.
Broken links (2)Cached internal links aren't broken or redirecting.
Linked page (2)Another page links to it (not an orphan).
ImagesAlt text (3)More than half without alt is an error.
Image dimensions (2)width and height.
Format (1)WebP, AVIF or SVG.
TechnicalHTTP status (3)200.
Render time (1)Up to 3 s good; up to 8 s warning.
HTML size (1)Over 1 MB warning; over 5 MB error.
hreflang (1) and reciprocal hreflang (1)Correct language alternates that link to each other.
robots.txt (3) and Sitemap (1)robots.txt allows the page and a sitemap exists.

Raising the score without touching your code

  • Missing title, description, Open Graph or structured data: an Inject into <head> rule, or ask your AI to suggest them and apply them as a rule in one click.
  • The page is slow or saved incomplete: raise the maximum time or use a page-ready selector.
  • Banners or chats cluttering the content: a Remove elements rule.
  • Anything that depends on your HTML (H1, alt text, internal links) is best fixed on your website.